BEACHWALK

Beachwalk, new luxury beachfront residences located on the front line of the beach in Playa Caracol, Chame, a vibrant and ever-evolving community.

The first decision we made was to move away from the clichés of traditional beach developments, in order to create a brand that feels fresh, aspirational, elegant, serene, and contemporary. A brand that embodies the idea of an oasis—well-being, individuality, and inner connection.

We designed a custom typeface that also functions as an isotipo (brand mark), giving the project a distinctive personality that is easy to recognize and apply across multiple platforms and graphic pieces.

Beachwalk represents relaxation, disconnection, and refined taste—an attitude reflected in its name and in the use of graphic elements with a more formal yet modern tone. This creates an elevated look and feel that resonates with a young, sophisticated, international, and discerning audience that seeks something beyond the ordinary.

BRANDING, BRAND SYSTEM, VISUAL DESIGN, STYLEGUIDE, FASHION

A person walking on a beach with a surfboard under their arm, waves in the ocean, and the word 'beachwalk' printed across the image.
Branded business cards and flyers for Beachwalk, featuring an image of a beachside residential complex and text in Spanish about a social experience facing the marina, with contact information on the cards.
A modern beachfront resort with two high-rise buildings surrounded by lush trees, a swimming pool, and lounge chairs on a sandy beach under a partly cloudy sky.
Living room with white sofa, wooden armchairs, potted plants, large flat-screen TV, and view of palm trees outside through glass sliding doors at sunset.
A white tote bag with the word 'beachwalk' printed on it in lowercase letters, placed on a cream-colored fabric surface. The right side of the image shows a close-up of various seashells with a beige color palette and a beige color swatch labeled 'Se
Living room with a white sofa, green pillows, a wooden coffee table, large sliding glass doors with a view of palm trees outside, and a flat-screen TV on the wall.
A digital advertisement for a living space called Modelo A, featuring a floor plan and interior photo of a living room with large windows overlooking a balcony. The text indicates the apartment has three bedrooms, two bathrooms, two parking spaces, a
Close-up of a typography style guide featuring the name 'Larken' in large, brown serif font and a list of font weights including Thin, Light, Regular, Medium, Bold, Extra Bold, on a beige background with descriptive text.
Image of a real estate brochure featuring a beachside apartment complex, floor plans, and interior photos, with a close-up of the brochure on a sandy surface.
Beachside resort with palm trees, a swimming pool, poolside loungers, and a sunset sky.

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